Business Wire

Procter & Gamble Launches Tide Coldwater, First Detergent Specially Designed to Unlock Benefits of Washing in Cold Water

Laundry Detergent Saves Money and Energy While Providing Deep Cleaning; Innovative Marketing Campaign Supports Launch For the first time, Procter & Gamble (NYSE:PG) has specifically formulated a ...
The Drum

P&G trials a subscription service for Tide washing powder

But, beyond that, the FMCG-giant was reportedly caught off guard by how popular the Dollar Shave Club – an online subscription service for razors – proved to be among consumers, and the resulting ...
Nasdaq

Tide Partners with Electrolux, GE Appliances and Samsung to Announce the First Tide Cold Certified Washing Machines

New Appliance Innovations Tested by Tide Help Drive Eco-Behavior Change in the Laundry Room, Decreasing Energy Consumption by Up to 90% and Saving People Money CINCINNATI--(BUSINESS WIRE)-- Tide®, ...
Business Wire

Tide® Challenges Americans to Switch to Cold Water During Earth Week

CINCINNATI--(BUSINESS WIRE)--Today Tide® kicks-off its #TurnToCold campaign, which challenges Americans across the country to pledge to switch from hot and warm to cold water washing for one week in ...