北京时间2026年1月23日，TikTok正式发布公告，宣布成立TikTok美国数据安全合资有限责任公司（TikTok USDS Joint Venture LLC），这场横跨两届美国政府、牵动跨境行业神经的博弈，终于画上阶段性句号。

2026年1月27日，东南亚TikTok Shop新政正式生效，这场看似“微调”的规则更新，实则暗藏对卖家履约能力、风险管控水平的深度筛选。从订单取消权限放宽到物流审核权重提升，从售后规则收紧到合规红线明确，一系列变化正在重构东南亚跨境电商的运营逻辑。对于布局该市场的卖家而言，读懂新政、找对适配方案，才能在Q1的竞争中抢占先机。

TikTok invited select users in the United States to an early testing phase of TikTok Shop. It includes an affiliate marketplace, connecting brands to influencers who can help them sell to their target ...

TikTok Shop has fully launched in the U.S., aiming to integrate commerce and content. The platform provides a range of tools for brands, merchants, and creators to sell products. TikTok Shop ...

TikTok’s ecommerce arm has kept growing steadily, despite tariffs and never-ending debates over whether the platform should be banned. TikTok doesn’t disclose aggregate sales figures, but the price ...

TikTok is great at transforming creative little videos into mass-consumed art, but it’s even better at math. Take the ratios behind the launch of its TikTok Shop, which enables merchants to sell ...

The Generation Z designation is interchangeable with “generation influencer” — teens and young adults are making “Get Ready With Me” videos sharing their favorite beauty products, exercise content ...