DENVER--(BUSINESS WIRE)--Digital channels now account for 61.1% of total marketing spend, according to a survey by Gartner, Inc. This digital dominance is reshaping strategies across industries, with ...

Survey results presented at the recent Gartner Marketing Symposium/Xpo showed that digital channels now account for 61% of total marketing spend, The annual Gartner 2025 CMO Spend Survey of 402 CMOs ...

As Saga Communications reimagines its business model through what it calls “blended advertising,” CEO Chris Forgy revealed an ambitious future vision: one where 67% of Saga’s total revenue comes from ...

NEW YORK--(BUSINESS WIRE)--FOX News Digital finished the third quarter 2024 leading all news brands with multiplatform views and minutes seeing double digit gains year-over-year, according to Comscore ...

TL;DR: Capcom's Fiscal Year 2024 report reveals PC as the leading platform for digital game sales, accounting for 60% of total digital sales with 28.2 million units sold. The shift to digital boosts ...

Townsquare Media has long been led by its off-air business, but will the Digital First Local Media Company’s digital revenue reach 60% of total share by year’s end? Q2 financials suggest it’s within ...