It’s not too early to begin thinking about Christmas presents. Macy’s and Toys “R” Us teamed up to create Geoffrey’s Hot Toys List and it’s filled with the most-wanted toys and games for kids. You’ll ...

Forbes contributors publish independent expert analyses and insights. Joan Verdon is a veteran retail reporter based in Northern New Jersey. This article is more than 2 years old. A scene from ...

Toys "R" Us will be in every Macy's store by this holiday season, according to Macy's Toys "R" Us is coming back in a big way thanks to an expanded partnership with Macy's. Beginning in July, Macy's ...

Looking to boost sales this holiday season, Toys "R" Us is once again opening new stores. The toy retailer announced on Oct. 16 it will open more than 30 locations in the U.S. for the winter holiday ...

Toys “R” Us is proving artificial intelligence could have a future in film. The retail toy brand premiered a short promo film at the 2024 Cannes Lions Festival in France this week that was created ...

Getting your Trinity Audio player ready... Global toy retailer Toys ”R” Us is coming to the Denver Premium Outlets in Thornton, just in time for the Christmas shopping season. A mall representative ...

Toys "R" Us stores are coming back this year. Richard Barry, CEO of Tru Kids Brands and former global chief merchandising officer at Toys "R" Us, plans to open at least two Toys "R" Us stores this ...

The iconic toy company Toys “R” Us is facing backlash online after releasing a short promotional film generated almost entirely by artificial intelligence (AI). The film, made using OpenAI’s new ...

On Monday, Toys “R” Us announced that it had partnered with an ad agency called Native Foreign to create what it calls “the first-ever brand film using OpenAI’s new text-to-video tool, Sora.” OpenAI ...

Private equity vultures made Toys ‘R’ Us go bankrupt in 2017. All its U.S. stores closed in 2021. But the zombie brand is still around thanks to a licensing deal with Macy’s. Now it’s using generative ...

Toys R Us and Babies R Us customers have collectively raised a remarkable R519,930 for the NPO Reach For A Dream Foundation, by simply adding just R5 to their shop over the festive season, across 49 ...