Google's John Mueller said in a webmaster hangout on YouTube yesterday at the 16:56 mark into the video that it can confuse Google if you are tagging your internal links with tracking parameters, such ...

UTM tagging is a popular – but nevertheless mysterious – method of tagging URLs to edit or augment visitor data in Google (News - Alert) Analytics. Even in the analytics industry, there is very little ...

Rejoice, the Bing Ads team has finally rolled out one of its most-requested features — auto-tagging for ad destination URLs. When UTM tags are added to destination URLs on ads, the performance metrics ...

You can track all of your social media traffic, and you can track it for free: all you need are Google Analytics and a little bit of UTM codes. It’s OK if you don’t know off the top of your head. (I ...

Urchin Tracking Module (UTM) tagging -- pieces of code that marketers attach to the end of a URL to provide richer information about where that traffic comes from -- are underused, according to Zac ...

UTM stands for Urchin Tracking Module. There are five variants of URL parameters you can use to monitor the progress of any online marketing campaign. The five variants of UTM are the following: ...

Paid search life just got a tad bit easier. Bing has added support for auto-tagging on Shopping campaigns. And those relatively new image extensions also now get auto-tagging. Bing finally rolled out ...