As SEO priorities have shifted over the years from a focus on keywords to a more content-centric approach, the popularity of the topic of user search intent has risen correspondingly — and rightfully ...

User intent is the foundational piece of strategic SEO efforts. It’s the tool that can help your brands move beyond chasing consumers to delighting them with your content. This article what exactly ...

As marketers, we have to be aware of shifts in consumer behavior and technological advancements. The reason is simple: Businesses that continuously refine their approaches, especially in online ...

Optimizing content starts with knowing what the search intent of your customer really is. Learn to create a strategy around search intent. When thinking about optimizing content, your top priority ...