Mattel, the toy company behind Barbie and Hot Wheels, is developing a feature film about the stereoscopic image device View-Master. The live-action movie will be developed with Sony Pictures and ...

Move over, superheroes! Toys might be the next intellectual property that takes the entertainment industry by storm. According to The Hollywood Reporter, Mattel Films and Sony Pictures will be working ...

The Barbie Movie was a massive success for Mattel. As well as bringing the toy maker a windfall in its share of box office revenue plus intellectual property payments, Greta Gerwig's film helped keep ...

Mattel Films is developing a live-action “View-Master” feature film with Sony Pictures Entertainment and Escape Artists based on the company’s timeless 3-D image toy, the company announced on ...

Mattel is continuing to bring some of its most iconic products to the world of movies, with the company announcing on Wednesday that a View-Master live-action movie is in the works. The movie is in ...

Mattel wasn't lying when it said tons of toy properties would be getting the movie treatment following Barbie's success, as it's just been announced that View-Master is next in line. Via Variety, ...

EL SEGUNDO, Calif.--(BUSINESS WIRE)--Mattel, Inc. (NASDAQ: MAT), a leading global toy and family entertainment company and owner of one of the most iconic brand portfolios in the world, is developing ...

"Seeing will be believing in a theater near you!" - Some Mattel marketing exec (probably). It’s no secret that Mattel laughed all the way to the bank last year thanks to the humongous box office ...

Sony Pictures and Masters of the Universe producer Escape Artists are developing a live-action film based on another Mattel toy line: View-Master, the 3D image reel viewer that was first introduced in ...

Brad Caleb Kane has revealed that he is working on a film based on the popular View-Master toy, reports Coming Soon. Speaking on Twitter, the Fringe co-producer/writer revealed that he will begin ...

Lost amid the effort to make Michael Jackson a saint were announcements for three movies destined for Oscar greatness. The Hollywood Reporter and Variety reported this week movies based on "Baywatch," ...