Google Analytics' new property, App + Web, allows marketers to combine the dimensions and metrics of app and website data into a unified report. Google introduced a new analytics feature in late July ...

In an update to Google Analytics, bot traffic will be automatically filtered out of reports for Web + App properties. “In App + Web properties, traffic from bots and spiders is automatically excluded.

Google is upgrading the new App + Web property in Google Analytics, which allows users to measure multiple websites and apps. App + Web properties were introduced this past July, and allow people to ...

Empowering businesses to navigate the digital landscape with comprehensive, cross-platform analytics. TEL AVIV, Israel--(BUSINESS WIRE)-- Similarweb Ltd. (SMWB), a leading Digital Intelligence company ...

Appcharge, a direct-to-consumer (D2C) platform for mobile games, and marketing measurement firm AppsFlyer announced a strategic partnership. They will offer a unified cross-platform mobile and web ...

Database selection directly affects speed, scalability, and platform stabilityModern web platforms often combine multiple ...

The popularity of Cloud Computing and the Internet of Things (IoT) will contribute to the growth of the market. App Analytics Market Size – USD 1,695.7 Million in 2020, Market Growth – CAGR of 20.70%, ...

NEW DELHI, India, April 23, 2019 /PRNewswire/ -- According to a new report Global App Analytics Market, published by KBV research, The Global App Analytics Market size is expected to reach $3 billion ...

Direct-to-consumer platform Appcharge has partnered with AppsFlyer to enable unified cross-platform analytics and attribution. AppsFlyer’s new integration allows mobile game developers to track both ...