Update your rank-tracking process. Prepare your SEO strategy for future AI changes. Just this week, Google rolled out unexpected changes to SERP structures, causing widespread disruptions for many SEO ...

Elizabeth Reid’s affidavit warns that court-ordered data sharing would expose Google's IP, invite spam abuse, and put user ...

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. I am seeing some really heated Google search ranking ...

This week, we covered more Google Search ranking volatility around May 29th. Google’s CEO, Sundar Pichai, said web publishing is not dead and had a great interview with The Verge. Most SEOs are scared ...

This post was sponsored by InMotion Hosting. The opinions expressed in this article are the sponsor’s own. Is your website struggling to maintain visibility in search results despite your SEO efforts?

Hype cycles come and go. But real SEO gains still depend on trust, crawlable data, and meeting user needs — not chasing the latest novelty.

I remember 1996 like it was yesterday. Banner ads were booming, and AltaVista was the coolest search engine around. The internet was flipping business models upside down, unlocking opportunities no ...

Search firm Exa wants to use the tech behind large language models to tame the wildness of the web. A startup called Exa is pitching a new spin on generative search. It uses the tech behind large ...