Although the terms “measurement” and “currency” are often used interchangeably in TV land, they’re not the same, and the difference matters. Measurement is any set of metrics that determine how an ad ...

EDO, a TV measurement platform provider, has launched EDO Always-On, a new cross-platform measurement offering designed to deliver automated, scaled performance data directly into media partners’ ...

A program for calibration and routine testing of weighing instruments ensures accurate results. A measurement of any kind is affected by the errors and uncertainties that exist in that measurement ...

The global measurement instrumentation market is experiencing robust growth, propelled by Industry 4.0, the expansion of renewable energy infrastructure, and stringent safety and quality regulations ...

Figure 3: Measured spin-noise reduction and coherence. The squeezed states prepared in this work can be released from the confining lattice for precision sensing applications. To infer the retrievable ...

The Korea Research Institute of Standards and Science has successfully developed a length measurement system that achieves a level of precision approaching the theoretical limit allowed by quantum ...

Those of us in the business of psychological measurement use the terms reliability and validity a lot. You've probably seen those terms on the Psychology Today website (they appear thousands of times) ...