NEW DELHI (ZDNet India)--Enthused by the latest CRM technology, companies are scrambling to implement CRM solutions and integrate all their customer contact points. The objective? Leverage information ...

Virtual events opened up the floodgates of data for event planners and marketers, making strategic planning and data analysis more important than ever. There’s power in those numbers to demonstrate ...

The Permanent Secretary of the the Federal Ministry of Agriculture and Food Security, Mr Temitope Fashedemi, has inaugurated a technical working group on farmers’ data capturing to identify and ...

In a Policy Forum, Christine Borgman and Amy Brand argue that most universities lag behind industry, business, and government when it comes to leveraging data they generate for strategic ...

Achieving a successful personalized marketing campaign that, in turn, creates a profitable business model all comes back to data management. One challenge facing printing and marketing services ...