Among the new features are extensions that provide information such as links, phone numbers and call bid adjustments which gives advertisers control on how the call option appears in search ads.

According to Pixel Media CEO Kevin Huang, the service enables Google to target advertisers in Greater China, where the majority of online searches are in the Chinese language. The advertisers' ...

Google Ads is celebrating its 25th birthday/anniversary today. Yes, Google launched AdWords 25 years ago today in 2000. In 2018, Google renamed AdWords to Google Ads and the ad labels and technology ...

This represents a dramatic shift from the previous model, which allowed only anonymized email data and broad demographic sweeps to be employed, frustrating advertisers seeking a targeted approach with ...

Twenty-five years ago, Google launched a modest advertising product that would evolve into one of the most influential tools in digital marketing. Back then, it was called Google AdWords; today, it is ...

Google has updated its AdWords support section with a new entry on local number call forwarding, a new feature that’s said to be coming in early November 2014. With this feature you will be able to ...

In a move that could reshape the tech landscape, the US Department of Justice (DoJ) is reportedly considering a drastic breakup of Google. According to a report by Bloomberg, the tech giant has been ...

It’s that time of year again – happy birthday, Google Ads! Historically, we’ve celebrated the big day every five years by putting together a tribute to the world’s leading search engine, cloud ...

Google has agreed to pay $100 million in cash to settle a long-running lawsuit claiming it overcharged advertisers by failing to provide promised discounts and charged for clicks on ads outside the ...