With more than 100 million daily active users, Instagram has become nearly impossible for brands to ignore. That said, not every brand using Instagram is doing it well. To evaluate whether your ...

Instagram is streamlining the Reels editing process, plus adding new features for finding trending content. Instagram is streamlining the Reels editing process, plus adding new features for finding ...

Instagram began testing hiding public like counts globally on Thursday, after experimenting with the design tweak in several individual markets abroad. People who upload photos and videos will still ...

Who your audience is. What content and tone of voice they resonate with. What you’re doing wrong in your social media marketing. And, hopefully, what you’re doing right. However, collecting data, ...

Are you a print subscriber? Activate your account. By Garett Sloane - 16 hours 8 min ago By Erika Wheless - 17 hours 23 min ago By Ad Age Studio 30 - 18 hours 28 min ago By Brandon Doerrer - 18 hours ...

BuzzGuru, the influencer marketing analytics and competitive intelligence platform, expands its capabilities with a new tool for discovering influencers on Instagram, evaluating their accounts, and ...

Rachael Power writes for TechForge Media, writing about marketing tech, connected cars and virtual reality. She has written for a number of online and print titles including the Irish Times, Irish ...