A key performance indicator (KPI) is a measurable value that demonstrates how effectively a company, department or individual is achieving key business objectives. KPIs are tracked to evaluate success ...

What KPIs do you as a marketer use? Probably revenue- and conversions-based, right? There is more to it than just that. Tom Cruise’s “Jerry Maguire” sports agent movie character famously shared a ...

Key Performance Indicators are quantifiable values that help you understand how well your company is achieving its business objectives. Most of them compare a company's progress toward reaching its ...

Selling is a numbers game, and all sales organizations keep track of certain sets of numbers. It is easy to obsess over the obvious numbers like monthly or quarterly revenue or close rates.

Let’s start with the infamous key performance indicator, aka KPI. These are often confused and conflated with many of the other terms on this list. Put simply, a KPI is a way of measuring something.

When it comes to analyzing the performance of your website, there is a seemingly endless (well, at least a few hundred) list of factors to consider. Faced with so many analytics options, how do you ...

Recently at our business dashboards startup Dasheroo we noticed we were starting to get in the meeting doldrums. Our Monday morning meeting became a “here’s all the stuff I did last week, here’s the ...

Sales is an ever evolving field—what works one day may not work the next. For salespeople to be able to adapt to the shifting landscape, they need to have a good idea of where their strengths and ...

Your employees' success depends on how well they understand their job responsibilities and the specific tasks their jobs entail. A job description provides this information. A well-crafted job ...

Looking at the milk tank ticket has always been the dairy farmer’s reliable key performance indicator (KPI). But tank-watching is not the best way to make business decisions, given that the amount of ...