A. Overview of hippocampal dynamics during movie watching. FMRI data from the hippocampus were measured at the voxel level, and low-dimensional subspaces for two types of novelty and memorability were ...

Every generation leaves behind images that shape memory. From temples and portraits to symbols layered with meaning, visuals ...

An innovative and scalable proximity labelling method profiled proteins present in the Caenorhabditis elegans brain during learning, identifying known regulators as well as novel biological pathways.

A new neuroscience study from QMS shows dynamic, contextually aligned digital outdoor content significantly boosts audience ...

Dynamic mechanisms of engram maturation. During the allocation, engram allocation is primarily governed by enhancements in intrinsic neuronal excitability, driven primarily by increased ...

Long-term memory encoding gets a 20% boost in when brands align with real-time editorial content, according to a neuroscience ...

A new technical paper titled “Integrated non-reciprocal magneto-optics with ultra-high endurance for photonic in-memory computing” was published by researchers at UC Santa Barbara, University of ...

Digital outdoor media company QMS released the results of its latest neuroscience study, revealing the impact of dynamic ...