Apple spent years ignoring RCS, allowing iPhones to offer a degraded messaging experience with Android users. This made Android folks unwelcome in many a group chat, but Apple finally started ...

Over the past decades, as I transitioned from journalism into corporate writing and thought leadership consulting, I found myself repeatedly asked to help clients get a strong messaging foundation.

Forbes contributors publish independent expert analyses and insights. Dr. Lance B. Eliot is a world-renowned AI scientist and consultant. In today’s column, I explore the somewhat shadowy topic of ...

Identify your true competition, which may be the status quo rather than a direct competitor. Prioritize 3-4 core value points that resonate with your audience and differentiate your product.