No matter what kind of device you're using or what you're doing on it, data is constantly being created that can be traced back to you. Personally identifiable information (PII) comes in many forms, ...

PII definition: What is personally identifiable information? PII, or personally identifiable information, is any piece of data that someone could use to figure out who you are. Some types of PII are ...

This article is part of a VB special issue. Read the full series here: How Data Privacy Is Transforming Marketing. Personal data doesn’t have to identify you to be ...

Rich Vibert is the CEO and cofounder of Metomic, a next-generation data security solution for SaaS and GenAI tools. Data is everywhere—and not just big data, your personal data too. Protecting ...

The EU's General Data Protection Regulation requires companies to protect the privacy of their EU customers. That means keeping personally identifiable information (PII) safe. Here's what you need to ...

Personally Identifiable Information (PII) is information that can be used to distinguish a person's identity, such as their name, Social Security Number or date of birth, when standing alone or when ...