"Run, don't walk to Starbucks! Obscure Harry-coded cups and mugs," reads a recent TikTok video posted by @elizatolfrey that's garnered over 1.4 million views. The video then pans to mugs and thermoses ...

Forbes contributors publish independent expert analyses and insights. Callum Booth covers the intersection of art and internet culture. The latest trend blowing up on TikTok is something known as ...