Sephora and perfume-brand Pinrose have canceled production of their recently announced “Witch Starter Kit” after receiving massive backlash from those who study witchcraft. Read more: A DEFINITIVE ...

A little while later, it was suddenly like if you didn't know how to sage your home correctly, what were you even doing with your life? Cut to the current day, when crystals are so commonplace that, ...

Was this product from Pinrose peak woo-woo, or just a tone-deaf failure? Let's look at the evidence. We are living in an age of woo-woo ascendance. First, women’s circles became the new GNO—for a ...

It's been another weird week in retail. Sephora got burned for cultural appropriation, Nike customers started burning perfectly good products and Gwyneth Paltrow's Goop brand had to shell out $145,000 ...

For those among us that think Halloween is in fact the most magical time of year and not Christmas, it's time to rejoice, as the spooky season is right around the corner. The approach of October means ...

All products are independently selected by our editors. If you buy something, we may earn an affiliate commission. Learn how we test. Even better, there's tons of different ways to interpret the look, ...

Spooky season is the time for binge-watching scary movies, checking out haunted houses, and choosing your Halloween makeup look. If you already know you want to be a witch this year, finding the right ...

"Hearst Magazines and Yahoo may earn commission or revenue on some items through the links below." Fall is coming in hot, y'all—and that means Halloween is quickly approaching. Get ready for your ...

Free speech is endangered; unbiased and trustworthy news is elusive. In a time of noise, confusion, and spin, we’re committed to clarity, truth, and depth — even when it’s hard. We rely on readers ...