Before Kansas City residents decide to try on their dancing shoes, they typically let their fingers do some walking. Brian White, director of TC Dance Club International, said his ballroom dance ...

Sponsored content is created for and in partnership with an advertiser and produced by the Drum Studios team. The Reimagining Advertising campaign, created in partnership with GumGum, is asking a ...

Are you a print subscriber? Activate your account. By Ad Age and Creativity Staff - 21 hours 2 min ago 21 hours 2 min ago By Asa Hiken - 21 hours 15 min ago 21 hours 33 min ago By Jon Springer - 1 day ...

A for-profit attorney referral service whose Yellow Pages advertisement has incited bar leaders' wrath is the apparent subject of an advisory opinion of the Connecticut Bar Association's Committee on ...

Dear Action Line: Our church got calls from a yellow pages outfit on the "oral contract" we had with them. This was the first we heard of this company or its ads. We are a small church and hung up.

Too many businesses have no idea how well their Yellow Pages ads are working, or even if they're working. But the simple truth is that most businesses could be generating more business, if they only ...

The Yellow Pages billing problem shares its roots with the tax-collection problem that came to light earlier this week. Computer errors crept in as Verizon began reformatting its bills last year. In ...

According the Small Business Administration, the average rate of business dissolutions over a six-year period is 62 percent. Less than 20 percent of businesses advertising in the Akron Yellow Pages ...

A state appeals court has reinstated a jury's $17.35 million damage award to more than 100,000 businesses and individuals who took out ads in Pacific Bell phone books that the company failed to ...