From new friends to dating, asking someone's zodiac sign is a common ice breaker that people ask all the time. A person's zodiac sign, also known as their sun sign, is determined by the position of ...

Does your zodiac sign truly play a role in your love life? Research shows that your astrological beliefs can dictate the trajectory of your relationship more than you think. “What’s your sun sign?” is ...

Forbes contributors publish independent expert analyses and insights. I write about relationships, personality, and everyday psychology. The zodiac, with its twelve archetypal signs, has endured ...