From brands and influencers to a viral "Inspector Clouseau," the world's most glamorous theft is also quickly becoming one of the year's most profitable memes.

A man who stepped into a photo taken outside the Louvre in Paris amid the investigation into the recent brazen crown jewels heist at the famous museum has gone viral.

A photo taken outside the Louvre during an ongoing heist investigation is going viral because a sharply dressed man who looked straight out of a detective film has become the centre of attention. The internet believes he's one of the investigators involved in the case,

It was shortly after the stunning heist of the crown jewels at the Louvre when Paris-based Associated Press photographer Thibault Camus caught in his frame a

Boecker's AgiLo furniture lift was used in last weekend's jewel heist at the Louvre Museum in Paris, and the German company's social media post went viral.

The Louvre in Paris reopened on Wednesday, three days after thieves made off with historic jewellery worth an estimated 88 million euros ($102 million) in a spectacular heist that has raised urgent questions over security lapses at the museum.

PARIS (AP) — The director of the Louvre Museum on Wednesday acknowledged a ″terrible failure″ at the Paris monument after a stunning daylight crown jewel heist at the world’s most-visited museum, and said she offered to resign but it was refused.

Fevicol humorously reacted to a recent robbery at the Louvre, where thieves stole priceless Napoleonic jewellery. Fevicol's playful ad received widespread praise on social media for its creativity.