NiJaree Canady of the Texas Tech softball team is one of three Big 12 Conference athletes to land NIL deals with Venmo.

Texas Tech Hoping NIL Leads To Breakthrough Season ...

Texas Tech Using NIL Funding To Become Contenders In Big 12 ...

A billionaire and capital investment savant, Texas Tech booster Cody Campbell has a plan to save college sports from itself.

Texas Tech football is projected to continue their current recruiting tear after landing five-star offensive lineman Felix ...

The deal is believed to be the largest fully guaranteed revenue-share agreement in college football under the recently ...

Red Raiders continue to be a major player in college sports’ new era of player compensation, beating several heavyweights to ...

Texas Tech football won over five-star Felix Ojo on Friday. But how did the Red Raiders pull it off? Especially on the NIL ...

As the Big 12 enters its second year without powerhouses like Texas and Oklahoma, pundits have shifted their focus toward ...

Ojo signs historic $5.1M deal; Beal, Trump, UFC make headlines. The post Inside the $5.1M College Football NIL Deal appeared ...

This article was originally published on www.si.com/college/arkansas as Red Raiders' latest NIL deal may get Razorback fans' ...

Revenue sharing revs up as Texas Tech football players receive contracts. Here's what went into negotiations and the players' ...