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With the rise of digital marketing, local businesses use local PPC management to connect with the right customers. But what makes a PPC campaign work? Whether you’re starting out or have been around ...

A consistent brand helps your plumbing business stand out. Use the same logo, colors and tone on your website, social media and materials to build trust. Add digital strategies like Google Business ...

The definition of a local business is nebulous, but customers intuitively know the difference between a Main Street merchant and a big box retailer.

Print ads that run in local or national, daily or weekly news publications Newspaper advertising has been around longer than any other form of advertising we see today and is still the first kind ...

Often, small businesses can feel overwhelmed by the thought of marketing their offerings, on top of the ever-growing operational to-do list; that’s why the Chamber is partnering with Fractional ...

In 2007, local business spent 10% more on advertising than they did on promotions (e.g., coupons, discounts, and promotional products); however, in 2012, they spent a stunning 81% more on promotions, ...