Our Sergels Torg store in Stockholm will offer fashion fans who are members of (or join!) our customer loyalty program the possibility to rent selected party dresses and skirts from our 2012-2019 ...

H&M is proud to announce the revival of the prestigious H&M Design Award. The award celebrates the world’s most exciting design talent, providing significant financial and mentoring support to ...

For SS26, H&M Studio embraces its eccentric side – in both attitude and expression. Stepping deliberately off-centre, the collection explores asymmetry, unexpected proportions, cuts and interplay of ...

H&M Studio Essentials – the range of sharp, stylish basics shaped by Studio’s distinctive DNA – returns for SS26. This season, classic wardrobe staples are reimagined through an unconventional lens: ...

H &M and e.l.f. Cosmetics, a brand from e.l.f. Beauty (NYSE: ELF), today announce a collaboration on an unexpected new eau de parfum collection that marks a series of beauty firsts for both brands.

On 20 November, H&M and Perfect Moment celebrated their new après-ski collaboration with an unforgettable ...

The men’s lookbook highlights the season’s smart, casual, and street fashion through careful curation, offering guidance and inspiration on how to channel individual expression by using the latest ...

Looop opens to the public in one of our Drottninggatan stores in Stockholm on October 12. This is the first time this garment-to-garment recycling system is shown in store by a fashion retailer and ...

H&M Move is on a mission to democratise movewear and get the whole world and everybody moving. While inspiring people to move and breaking down barriers to sport is one part of the brand formula, ...

The H&M A/W 2024 collection is here. Celebrations began in London on 12 September with an event attended by Naomi Campbell, Ncuti Gatwa, Iris Law, Rafferty Law, Shay Mitchell, Amelia Grey and H&M city ...

“The increasingly virtual dimension of fashion creates exciting future opportunities for H&M, allowing us to create vibrant, bold and daring virtual counterparts to our physical collections. In ...

H&M is proud to share that its next designer collaboration will be with the house of Mugler. The Mugler H&M collection, crafted under the direction of Mugler’s creative director Casey Cadwallader, ...