In this episode of AW360 Live, we sit down with Sean Atkins, CEO of Dhar Mann Studios, the largest scripted digital creator in the world — with over a billion monthly views. Sean shares how the studio ...

On this episode of AI: Machine-Made Marketing, we explore how synthetic populations—statistical reconstructions of entire societies—are reshaping the marketing landscape. Our guest, Ray Kong, Chief ...

In this episode of AI: Machine-Made Marketing, we’re joined by Asha Shivaji, CEO and Co-Founder of SeeMe Index, to explore how responsible AI is changing the way brands understand and measure ...

In an increasingly interconnected global economy, the pursuit of international market expansion is not just an American dream but a strategic imperative for businesses worldwide. Beyond tapping into ...

While AI has us working out the anatomy of the perfect prompt and our social feeds compete for catchy acronyms laying claim to that very finding (my preferred, less catchy one is RTCBRR – role, task, ...

What’s in a name? For MS NOW (formerly MSNBC), that’s a loaded question. The origin of the name “MSNBC” dates back to 1996, when Microsoft and the news channel NBC joined forces. Together, Microsoft ...

The biggest problem for retail CMOs and their marketing and e-commerce teams isn’t vision; it’s execution. When Nike made headlines with its “Why Do It?” campaign, a new take on its iconic “Just Do It ...

The automotive industry is navigating one of its most complex periods in decades. Global tariffs, shifting trade policies, and persistent supply chain issues have reshaped the way vehicles are built, ...

In the last year, the pandemic has forced businesses to rethink everything. Companies have scrambled to figure out how — and even whether — to move forward. We all watched as talk of a “return to ...

With PayPal Ads officially launching in the UK, Henry gives us a behind-the-scenes look at the global rollout, key lessons from the U.S. debut, and what sets PayPal apart in the crowded commerce media ...

With OpenAI chief Sam Altman reportedly backing brain-tech startup Merge, brain-computer interfaces (BCIs) have moved from niche experiment to a race between two of Silicon Valley’s most powerful ...

At this year’s Advertising Week New York, I joined Aarti Bhaskaran, Global Head of Research and Insights at Snap Inc.; Brad Jansen, President and CEO of Dobbino; and creator and Sr. community ...