Forrester reports that 81% of US B2C marketing executives plan to increase their use of principal media in 2026. This is a substantial uplift from the 47% of the Association of National Advertisers ...

Jeff Bezos-owned Washington Post is cutting about 30% of its workforce as per reports. The sweeping round of layoffs that will impact the Post's coverage of foreign news and sports, including much of ...

Tim Nollen, an analyst at US-based Sovereign Sector Research, said Publicis' results were “solid numbers, now sustained over a long period” since the pandemic. “Pundits worrying about a 'slowdown' in ...

Working With Cancer was launched by Sadoun and Publicis Groupe three years ago in Davos at the World Economic Forum. The tool is available to all companies signed up to the pledge, which currently ...

Spikes Asia, APAC’s most prestigious and sought-after award for creativity and marketing effectiveness, has announced McDonald’s as its 2026 Advertiser of the Year. This marks the second time the ...

With some brands allocating up to 40% of digital spend into influencer-led commerce, Vietnam is a useful case study in how ...

Bad Bunny’s halftime set will likely be heavy on Spanish. Duolingo is getting fans ready early with its owl mascot dressed ...

PHD has been appointed global media agency of record for Mandai Wildlife Group following a competitive pitch.

Meta, the parent company of Instagram and Facebook, beat Wall Street expectations to report a strong advertising-driven ...

The Shout Group, Chargee, Monks, Aurora Expeditions, U Mobile, IAB, and more, in our weekly collection of people moves and ...

Campaign Indonesia has launched its first Power List ranking of the 20 most influential marketing leaders in the country, produced in collaboration with DoubleVerify.

From handmade copy and late-night layouts to the scent of Copic markers and Letraset sheets, Digitas Australia’s creative ...