As the holiday season approaches, Canadian marketers face a high-stakes challenge. Holiday timelines are shorter, budgets are ...
The Digital Marketing Sector Council (DMSC) is pleased to announce it has received funding from DIGITAL, Canada’s Global Innovation Cluster for digital technologies, to support the Raising Voices ...
Google officially rolled out AI Mode in Search this week, marking its debut in Canada. Using Gemini 2.5, AI Mode brings advanced reasoning, multimodal capabilities, and deeper web exploration to help ...
Between Facebook, Tik Tok, Instagram, YouTube, LinkedIn, and Threads, and dozens of secondary and emerging social media platforms available across North America, social media and digital marketers ...
Canada’s warmth is going viral. A heartfelt tourism ad from Quebec’s Eastern Townships recently captured hearts across North America with one simple message: hugs>tariffs. CNN Travel reported on the ...
With 15 different presentations and panels featuring some of the industry’s most brilliant marketers, digital strategists, and innovators, there is no shortage of inspiration at the second day of ...
Between October 2021 and March 2022, the Canadian Spam Reporting Centre received more than 6,400 complaints about spam emails and texts per week. According to the federal government, emails sent ...
A survey conducted in collaboration with Marketing News Canada and NP Digital Canada polled over 250 Canadian marketing professionals and found that 84% of companies have already adapted their ...
Fast-growing brand experience and innovation company Akcelo has opened its North American doors, launching in Canada with TikTok, the Tribeca Film Festival and a multinational e-commerce retailer as ...
When hundreds of marketers came together in Halifax this spring, SocialEast 2025 felt less like a conference and more like a reunion. Over three days, ideas flowed from the stage to the coffee lines, ...
Search isn’t what it used to be. Yes, Google holds its ground, but it’s no longer the only place people go when they’re looking for products, services, or recommendations. Social platforms like TikTok ...
In a marketing landscape where sustainability is often more slogan than strategy, one Canadian retailer is proving that purpose-led initiatives can drive both impact and profit. Silk & Snow, a Toronto ...
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