Today, David’s Bridal is as much an AI-powered tech company as it is a retailer of wedding apparel and accessories, according ...

David’s Bridal is as much an AI-powered tech company as it is a retailer of wedding apparel, says president and CBO Elina ...

Where would the New York Times be without its recipes?; Cannes Lions deals with controversy; and Netflix wants to get ultra-personal with its ads.

Alliant will integrate AnalyticsIQ’s audience modeling platform, which is based on user surveys and studies of health, ...

Capitol One, coffee mogul?; Instagram and TikTok are coming for YouTube TV’s throne; Nike is reversing its DTC course.

Whatever your take on the FTC’s conditional approval of the Omnicom/IPG deal, one thing’s clear: Ferguson is being more ...

The demise in recent years of legacy DSPs is not a glitch in the matrix; it’s a business model failure, leaving SSPs and ...

Your trusted source for in-depth programmatic news, views, education and events. AdExchanger is where marketers, agencies, publishers and tech companies go for the latest information on the trends ...

The programmatic mindset often works well when applied to non-advertising industries. Such has been the case for Crisp, the ...

A Google Help Center update had advertisers panicking that ads served to bots through Google’s platform would soon double.

US Bank CMO Michael Lacorazza on creating AI avatars of key target customers to capture insights and inform ad creative.

After a reenergizing week at the Cannes Lions, here are six observations on how our industry is changing to meet its new ...