资讯

Social platform X has retired the ad hashtag (#ad) on all of its adverts because it says they are “no longer necessary” due ...
Birla Opus Paints, housed under Aditya Birla Group’s Grasim Industries, launched its new brand campaign, a heartfelt national ...
The cricketer seeks exclusive rights to ‘Captain Cool’, as celebrity trademarks become essential assets in brand-led ...
According to Al-Qassab, Dom Hyams, global client director at Purple Goat Agency, was unable to access the stage in the Palais ...
From teary posts to trending causes, marketers now trade in emotion. But in the attention economy, Interbrand India and South ...
Folding logos into logos is not leadership. It’s delay dressed as design. The next chapter doesn’t need smoother transitions.
WPP’s Global CCO on zero mentality, AI acceleration, creative reinvention and why the ad industry should finally start ...
Our weekly roundup of the latest appointments and account wins news from Realme, Actimedia PR & Digital, WeCraft Studio, ...
Connect with India’s Cannes Lions winners; uncover their creative strategies and forge new connections at the Cannes ...
The curtain fell on the Cannes Lions International Festival of Creativity 2025 yesterday, marking a strong showing by Indian ...
Mustafa Suleyman was joined on the stage at Cannes by Colleen DeCourcy to discuss how AI will democratise creativity and the ...
When brand stories resonate with culture rather than at it, they become things people keep, says McCann Worldgroup India's ...