Stitch Fix is more than a year into its rebrand, which highlights the apparel retailer as ‘empathetic’ to shopping ...

When Volvo was deciding how to celebrate its 70th anniversary in the U.S. market, the brand marketing team homed in on the ...

The mayonnaise brand’s latest campaign petitions emoji makers to add mayo to the sandwich icon. The larger aim: to insert the brand in culture in relevant ways, Unilever's Senior Marketing Director ...

AI agents now resolve 70% of Fisher & Paykel’s customer service product troubleshooting queries. The New Zealand-based brand ...

Men’s grooming brand Manscaped embraces the unconventional. It doesn’t shy away from bold creative risks; it leans into them.

We spoke with Hallmark Chief Communications Officer Annie Howell about how the brand is ringing in the season and how it’s leaning into a “One Hallmark” approach that makes Hallmark Media a more ...

Owlet's top marketer discusses marketing a new product during a promotional season and what the baby monitor brand learned ...

Audience expectations are shifting faster than ever, and broadcasters are under pressure to move beyond traditional ratings ...

More than 400 communication professionals gathered in New York City on Tuesday, October 7 for the coveted PRNEWS Platinum Awards Gala, celebrating the people, teams, and campaigns that define ...

Chief Marketer's coveted Agencies of the Year list is the ultimate leaderboard of marketing agency partners.

Baby blue probably isn’t a color most shoppers expect to see in the honey aisle at their local supermarket. But that dissonance is exactly why Barkman Honey chose that color for its newly rebranded ...