On Preity Zinta’s birthday today, 31 January, we revisit the iconic 1996 commercial that reshaped Indian advertising and ...

With data access tightening and advertiser demand disrupted, the Budget is a key test of whether India treats adtech as core ...

RCPL has announced the launch of a new television commercial (TVC) for its flagship packaged drinking water brand, Campa Sure ...

The panellists will share insights on the topic ‘Reimagining Growth of Indian Media: At the Intersection of Commerce, Content ...

Indian consumers now see pistachio not just as a garnish but as a rich, creamy hero ingredient. Digital exposure has eased ...

Shakti Chandran has stepped down from his role as Executive Editor at Brut India. During his tenure, he led the ...

The panellists will share insights on the topic ‘From Personalization to Prediction: How Gen AI is Redefining Customer Experience and Marketing ROI’ ...

Saujanya Shrivastava has shared on LinkedIn that he has been named as the CEO - New Initiatives at Paytm. He was previously working with MakeMyTrip, GoIbibo, most recently serving as the Chief ...

The commercial, titled “The Choice,” directed by Oscar-winner Taika Waititi, revives the classic Pepsi Challenge blind taste ...

Jantzen Bridges has been appointed as Global President of Omnicom’s enterprise transformation consultancy named Credera ...

Indian cricket star Virat Kohli's official Instagram account became temporarily inaccessible late on January 29, catching millions of followers off guard ...

Krishnan took over as the Editor-in-Chief of HT Mint in September 2023 and has been based in New Delhi. Prior to this, he spent over five years at Moneycontrol as Deputy Executive Editor, where he ...