Fans can apply to win the 19.5-inch-tall KegChup via Heinz’s Instagram.

Confidant’s PR practice spins off as independent firm; former Citi exec sues bank with sexual harassment claims.

In this special episode recorded at the World Economic Forum in Davos, PRWeek’s Steve Barrett sits down with Burson global ...

The TV show’s youngest contestant, Elijah Bennett, joked that reality TV might be ‘the only way’ to get a job in the marketing industry, which reported a 8.2% drop in job listings last year.

Well, at least references to it are taking over social media. TikTok searches for “2016” spiked 452% in the first week of January; and Spotify reported a 71% increase in “2016” playlists compared to ...

On Thursday’s earnings call, Procter & Gamble CEO Shailesh Jejurikar and CFO Andre Schulten said the company’s “innovation” is supported by sharper consumer comms.

Hershey. It’s Your Happy Place marks the chocolate maker’s first major creative push since 2018, launching ahead of the Winter Olympics.

Novo Nordisk developed There’s Only One Ozempic in partnership with Rogue Producer, an independent advertising and content production department.

How many petition signatures resulted from Lush’s 9-day regional campaign to end the death penalty in California?

With more consumers craving interaction and experiences from brands, agencies have elevated the events management space into a key cog of the integrated, digital communications sphere. Big improvement ...

The agency is supporting SailGP’s races in Bermuda, New York and Halifax, Nova Scotia.

As Hollywood feuds over "toxic mom groups," Stonyfield enters the chat with a cheeky campaign that positions its yogurt as the antidote to toxicity in food — and friendship.