In this interview, Rob Velez, VP of Inclusive Network & LATAM Sales at Vevo, discusses how user engagement for the Super Bowl has now far transcended the game itself, Vevo's capabilities that give it ...

With the immediacy of TV Guide + Twitch, GAMELOOP's 'watch and play' model lets players unlock hosted games on their TV using their mobile device or remote. The platform recently launched on Samsung ...

As long as publishers deliver premium streams, pirates will devise ever more ingenious methods to steal and restream that content. When DRM keys get hacked, what steps can content owners take to ...

On Thursday, February 26, Rebecca Avery, owner and principal of Integration Therapy, will moderate the Streaming Media Connect panel 'Best Content Bets: Programming Decisions That Maximize Fill, Yield ...

Public Media Management (PMM) has selected LTN as the technology partner for PMM Cloud, a new managed, cloud-based master control solution designed to help public media stations address rising costs, ...

On Tuesday, February 24, Erin Firneno, EVP of business intelligence at Advertiser Perceptions, will moderate the Streaming Media Connect panel 'Match & Measure: Evaluating CTV Ad Effectiveness.' As ...

Media companies on CTV and beyond will be upping their own game to compete at the Winter Olympics and Super Bowl this month and also in the future. We are experiencing high profile testing of new ad ...

The Super Bowl has evolved so that viewers can now tune in to NBC's linear channel, as well as stream it via Peacock, Fubo, Hulu+Live TV, YouTube TV, and NFL+. One channel that is conspicuously absent ...

While the industry obsesses over the broadcast buy, the real opportunity lies in the data. Streaming has surged to capture nearly half of total TV viewing time, yet it still commands only around 30% ...

Scientific's 2026 State of Performance TV Report finds the category now leads media investment, ties social as the most effective channel, and drives both revenue and brand growth ...

Spanglish Movies in partnership with FAST Channels TV, announced today the development and upcoming launch of two new political FAST channels for U.S. Hispanic audiences ahead of the 2026 elections: ...

The real issue facing marketers today is not the disappearance of identity, but its fragmentation. Signals are multiplying across browsers, devices, apps, platforms, and environments, each behaving ...