Edelman calls the condition “insularity.” Clegg calls it human. Clegg rejected the idea that insularity is a novel digital pathology. In his view, it’s a rational response to prolonged insecurity.

As part of the campaign, Dove is expanding its Body Confident Collective, bringing together high-profile athletes, coaches and advocates to help protect girls’ confidence on and off the field.

As culture shifted into group chats, TikTok feeds, and always-on platforms, brand discovery stopped happening in one place.

The VCCP CMO and ESG lead explains why emotional impact, not optimisation, is what earns attention and sustains growth.

Mozilla has launched a new brand campaign, ‘Choose Your Future,’ reframing its annual State of Mozilla report as a cultural statement rather than just a download. The work positions Firefox as a ...

Between geopolitical volatility, economic uncertainty and platform upheaval, the idea of locking in a multi-year roadmap is ...

At The Drum’s Predictions event, Tom Goodwin outlined the macro and micro shifts he sees happening in the advertising world.

“I think I was slightly early when I said that 2025 would be the year of the indie,” says Tony Walford, a partner at finance ...

Mark Ritson opened his session at The Drum’s Predictions event by arguing that marketing has a habit of wildly overstating ...

The B2B strategy director explains why AI works best as an accelerator, not a replacement, and why data-driven creativity is now table stakes.

Gen Z is enamored with the idea of vibe. But, it’s a nebulous term. So, is it any use to marketers? Does it lie at the crux of marketing to the all-important younger generations, or is it a red ...

The panel agreed that this reflects a change in how attention works on social platforms. Callum McCahon, chief strategy ...