AMC Networks wants advertisers to pay more attention to its non-TV assets. The company, which owns cable outlets like AMC and IFC along with niche streamers such as Shudder and Acorn, intends to ...

AMC Networks is giving more spotlight to streaming outlets such as Shudder and Acorn TV as part of its upfront strategy ...

AMC Theaters will start showing advertising during the trailers and before the movie begins. Regal and Cinemark have had pre-show ads for five years.

The agreement with National CineMedia, a cinema advertising platform, includes placing in-theater ads in the “platinum spot,” ...

While the tariffs are not expected to directly impact TV shows and movies, they could have an indirect impact in areas such as consumer spending and advertising.

AMC Networks is deploying an “all of the above” strategy, and we think that gives the firm its best chance in a difficult environment. AMC is a small player that we expect will be challenged ...

AMC Networks is a subscale media competitor with a portfolio of linear networks and streaming services and a production studio. The firm is deploying an “all of the above” strategy to ...

AMC won’t ignore its mainstays. The company will invite advertisers to take part in a 15 th anniversary celebration of “The Walking Dead” and its enduring impact on pop culture all year long.

AMC Theaters are bumping up the number of ads before movies AMC says that movies will start 25–30 minutes after the listed showtime.

AMC Networks wants advertisers to pay more attention to its non-TV assets. The company, which owns cable outlets like AMC and IFC along with niche streamers such as Shudder and Acorn, intends to ...

AMC Networks wants advertisers to pay more attention to its non-TV assets. The company, which owns cable outlets like AMC and IFC along with niche streamers such as Shudder and Acorn, intends to ...