We are on the brink of an exciting top-to-bottom structural transformation of our industry, with agentic AI reshaping everything from how media is discovered to how it’s planned, bought and measured.

As digital services increasingly become part of everyday life, cyber fraudsters are adopting new techniques to siphon money from unsuspecting users. A new form of fraud involving USSD code-based call ...

2026 is shaping up as the year Indian brands fully embrace humour as a core storytelling tool, integrating it naturally through comedians, creators, and actors for campaigns that feel authentic, ...

In 2025, the global advertising industry is undergoing a quiet but profound transformation: from New York to Bangalore, marketing analytics is moving away from intuition and creativity to the rigorous ...

Choosing a Vibe Coding Tool Virtually all AI chatbots can generate snippets of code, but a proper vibe coding tool takes programming to the next level. Many have direct access to your computer's files ...

Add Yahoo as a preferred source to see more of our stories on Google. -Credit:David Parry/PA Wire (David Parry/PA Wire) EasyJet’s claim that the cost of adding large cabin bags to flight bookings was ...

Free AI tools Goose and Qwen3-coder may replace a pricey Claude Code plan. Setup is straightforward but requires a powerful local machine. Early tests show promise, though issues remain with accuracy ...

Stay ahead of tech news with Tech Today, delivered to your inbox every morning. Your mobile phone is a treasure trove of personal and confidential information. That's why it's a prime target for ...