EL SEGUNDO, Calif.--(BUSINESS WIRE)--Mattel, Inc. (NASDAQ: MAT) today announced that its iconic Barbie brand was named the 2021 top global toy property of the year for the second consecutive year and ...

Here are some facts. Mattel promoted a new toy Barbie car on Wednesday by showing off a full-size mockup at the 2021 LA Auto Show. The mockup was, according to Roadshow, based on an all-electric Fiat ...

From a single-story cardboard house to a life-size, 3-story mansion, Barbie's home has come a long way Mattel inc. Barbie's life isn't complete without her Dreamhouse. Three years after the doll was ...

The No. 1 rated ad in Sunday’s Super Bowl broadcast, per USA Today’s Ad Meter, was Barbie’s Dream House spot for Rocket Homes and Rocket Mortgage. This winning ad, created by ad agency Highdive, has a ...

Check out the top early Barbie Dreamhouse deals for Black Friday, including the top offers on Barbie dolls, dollhouses & more BOSTON--(BUSINESS WIRE)--Black Friday researchers at Save Bubble have ...

Fighting the gender gap in the music industry is not a role that Mattel’s Barbie doll traditionally has taken on, but the company has used the iconic figure for exactly that purpose with its awesome ...

Fender Guitars and Mattel are marking the release of the Netflix movie “Barbie: Big City, Big Dreams” with a new signature Barbie Collection of song lessons on its online learning app. Created to ...

This year's lineup includes Ken in a wheelchair. Barbie's 2021 Fashionistas launch is here and the new lineup is one of Mattel's most diverse ever. There are seven stylish dolls including Ken in a ...

It took seven months of development. A nervous ask of a charismatic celebrity. A hastily purchased dollhouse and a phantom real estate “listing.” And finally, a war room of 50 on game night that ...

When Danny Charbel’s daughter first became interested in Barbie, the professional realtor knew what needed to happen. The pair gathered the 5-year old’s newly acquired collection of dolls and then put ...

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