Consumers are inundated every day with ads for products and services. The number of options is exhausting. What makes consumers stop and pay attention? As brands work to answer this question, they ...

In the face of an impending economic slowdown, making the right business decisions is more critical than ever. This article will explore how decision making using Big Data and data analytics can help ...

A few years ago, I was the CTO and cofounder of a startup in the medical practice management software space. One of the problems we were trying to solve was how medical office visit schedules can ...

Big data analytics tools have become indispensable, as they offer the insights necessary for organizations to make informed decisions, understand market trends and drive innovation. These platforms ...

Trevir Nath has five years of experience as a financial writer working with various startups, financial services companies, and news publications. Trevor is an expert on business, personal finance, ...

Troy Segal is an editor and writer. She has 20+ years of experience covering personal finance, wealth management, and business news. David Kindness is a Certified Public Accountant (CPA) and an expert ...

As chief information and engineering officer for logistics giant UPS, Juan Perez is placing analytics and insight at the heart of business operations. Drowning in data is not the same as big data.

The availability of big data analytical tools for use in cardiovascular practice and research will grow rapidly Big data analytical applications, such as predictive models for patient risk and ...