A person's search history can reveal a lot about them. Like, do they prefer hot yoga or classic vinyasa? Are they a 20-step chef or a 3-ingredients-or-less kind of person? In 2019, Googlers sought out ...

Learning how to apply makeup isn't as simple as it seems—and watching complicated YouTube tutorials can only make you more confused. Does foundation go before or after concealer? Should you put your ...

If you’ve ever dealt with dark circles, blemishes, or anything else you want to cover up, you’ll know that learning how to apply concealer goes a long way in your makeup routine. Concealer can be your ...

What is every pro’s top secret for how to apply foundation? Execute it without a trace. “I want people to say, 'Oh my god, your skin looks amazing!' not, ‘Your foundation is so great,’” makeup artist ...

Once the temperature dips below about 50 degrees, a certain beauty conundrum becomes apparent: Suddenly, it’s harder for your skin to hold onto moisture, which results in flakes and a not-very-smooth ...

Not sure where to apply blush? You’re not alone. Despite being one of the buzziest makeup products in recent years, blush can be confusing to wear, what with all the different application trends and ...

-- Cindy Joseph, founder of the Boom makeup line for women of a certain age, is a victim of her own success. After a July 3 SFiS Style story, her website (boombycindyjoseph.com) was deluged with more ...