There's no overstating the importance of quality tires, especially in winter conditions. Here are KBB's preferred snowshoes ...

After a decade of research, Bridgestone is starting to create tires with a new, more sustainable source: a desert shrub called guayule. Native to northern Mexico and southwestern U.S., guayule is a ...

"Recovered carbon black" is the key, and Bridgestone says it's the first company to bring this recycled material to market. Sean Szymkowski It all started with Gran Turismo. From those early ...

What's in a name? If it's embossed on the sidewall of a tire, a lot. The best tire brands work hard to preserve their decades ...

Consumer Reports has no financial relationship with advertisers on this site. Consumer Reports follows an orderly annual cycle for its tire testing program. We put hundreds of them through more than a ...

According to a poll conducted on behalf of tire manufacturer Bridgestone, 6 percent of American adults would prefer to get a colonoscopy than to change a flat tire. We're not sure what to make of that ...

Canadian fleets and U.S. operators can now leverage improved tires, maintenance tracking, and LED lighting across medium- and heavy-duty trucks.

Most of us don’t think about tires much until we either get a flat or they wear out, and then the bite of up to $1,000 or more for all four corners sure gets our attention. Most of all, we don’t think ...

Left to right: Firestone FS818 severe service tire, Bridgestone M854 on/off-highway tire, and Bridgestone M860A high-scrub tire. These tires as well as the Bridgestone M864 in size 425/65R22.5 ...

Attending the Bridgestone Winter Driving Experience in Steamboat Springs, Colorado, is an eye-opening experience for several reasons. First, the venue is a frozen wonderland with a world-class ice ...

Bridgestone Tires is partnering with Japan Aerospace Exploration Agency (JAXA) to develop a special tire that can withstand harsh conditions on the moon. Along with JAXA, the tire company is working ...

With a new RPL-X coating, Bridgestone's e12 Splash is designed to offer total performance under any conditions.