The owner of an Aussie clothing label is receiving widespread criticism after claiming that brands don’t need to be ...

Created by David José, Bryan Huynh, and Mollie Gloss, Hyrular proposes a new formula for beauty shaped by science and ...

Global pop culture icon Addison Rae Easterling has come a long way since her early TikTok days. Rae capitalized on her ...

Coterie’s lineup includes luxe diapers, clean skincare, ultra-soft wipes and pull-up-style “pants” available à la carte or in ...

Gone are the days of the simple chocolate Advent calendar; now there's a specialist calendar for everyone to enjoy.

PureWow editors select every item that appears on this page, and some items may be gifted to us. Additionally, PureWow may ...

PureWow editors select every item that appears on this page, and some items may be gifted to us. Additionally, PureWow may earn compensation through affiliate links within the story. All prices are ...

The Satin Kajal Liner is perfect for achieving Claudia’s go-to smudgy effect, with a creamy texture that glides on in a ...

Founded by beauty expert and digital creator Susan Yara, Naturium has built its reputation on one simple principle: consistency is the key to skin you love. The brand combines potent, clinically ...

Hailey Bieber's beauty brand, Rhode, has launched depuffing eye patches, but how good are they? Beauty editor Jacqueline Kilikita reviews.

The beauty Advent calendar is back, but this year, it's been elevated with artwork by fashion designer Bella Freud.

SHOPPING: The Amazon Prime Big Deal Days 2025 sale has slashed the price of hundreds of beauty products from brands like ...