The conversion funnel assumes customers progress through predictable stages—awareness, consideration, and purchase. In practice, modern journeys rarely follow such a path.

Whether assessing the value of a player, allocating capital, or managing exposure, data-driven decision-making is about ...

AVON LAKE, Ohio — A new citywide economic development framework is taking shape in Avon Lake, aiming to align how the city ...

TRENDS Research it has become a systemic enabler capable of transforming state structures, processes, and legitimacy.It aims ...

The centre, located at IIT Gandhinagar Research Park, aims to strengthen its data-driven decision-making for urban resilience ...

Virginia's Senate passed Senate Bill 347, legislation that creates a framework for how solar projects are evaluated in ...

Plextek has been selected as a supplier on the £180 million Digital Decision Accelerators for Defence (DDAD) Framework, ...

A new omnichannel maturity framework is redefining grocery by aligning operations, technology and customer experience to meet ...

Liverpool’s Backing of Slot, Strategy and Stability Under Hughes and HoganLiverpool’s leadership has been under growing ...

The Supreme Court last month delivered a split verdict on the Constitutional validity of Section 17A of the Prevention of ...

ENSURING that every child acquires the ability to read, write and perform basic arithmetic by the time they reach Standard Three remains a critical priority for Tanzania’s education sector. As the ...

The Saudi Exchange Company announced the issuance of the Capital Market Authority’s (CMA) board decision, dated Dec. 15, 2025 ...