Katie Miller is a consumer financial services expert. She worked for almost two decades as an executive, leading multi-billion dollar mortgage, credit card, and savings portfolios with operations ...

In 2019, I wrote the “9-Step Guide to Building a Comprehensive Digital Marketing Strategy,” which to this day remains the most-read piece of content I’ve ever written. “Not too shabby,” I say to ...

Pay-per-click (PPC) is an internet advertising model you can use to send traffic to your small business website, to increase exposure and promote sales of your products and services. Employ it as part ...

In today's increasingly competitive small business market, it's more important than ever that you understand your customers and competitors as well as the latest market trends. But for cash-strapped ...

Building a law firm is much like many other service-oriented businesses. You constantly need to build your clientele. It’s even more important for law firms because repeat business from existing ...

Being in touch with the present-day digital trends, it's a known fact that social media marketing is a mighty tool for ...