Google’s John Mueller answered a question about the difference in SEO between an informational search query and a query for a local service. Mueller answers the question and followed up by explaining ...

Google published a research paper describing how it extracts “services offered” information from local business sites to add it to business profiles in Google Maps and Search. The algorithm describes ...

Generative AI is changing how users search. With instant answers from AI Overviews, ChatGPT, and other tools, many searchers no longer need to click through to websites – especially for informational ...

Earlier this month we covered a report from Sterling Sky that said the Google Local search ranking algorithm now uses if a location is open as part of its local ranking system. Google's Search Liaison ...

Starting around Friday, April 23rd or so, there seems to have been an unconfirmed Google Search ranking algorithm both on the web search results side and the local search results side. There is ...

Opinions expressed by Entrepreneur contributors are their own. While globalization has significantly changed the marketplace, many businesses start building their success by selling to local customers ...

Imagine you decide to sell your home. You contact a realtor and ask them to value your house. However, if the realtor doesn’t offer any insight into how they arrive at their estimate—for example, what ...

A change to Facebook’s recommendation system likely accounted for a disproportionate boost in visibility and engagement to conservative political groups on the social media platform starting in 2018, ...