In order to become more effective, we can focus on four IQs for smarter marketing: data, search, social and cultural IQ.

(ICE) is surveying the commercial advertising technology market for tools capable of supplying location data and large scale ...

In this conversation, Thomas McGinn, M.D., MPH, senior executive vice president and chief physician executive officer at CommonSpirit Health, shares how the organization aligns leadership, ...

Panasonic Connect Europe is redefining AI adoption across industries by integrating it as a strategic enabler rather than treating it as a collection of tools.

A day after presenting her ninth Budget, finance minister Nirmala Sitharaman spoke at length on a range of topics with TOI’s ...

Personalization may be the promise, but the retail experience that customers get from their favorite brands often tells a different story.

Ten MarTech trends shaping brand growth in 2026—from generative AI and data unification to privacy-first personalization, ...

In light of the trend towards greater flexibility in subscription systems, usage-based pricing models are getting more ...

Learn how connecting with prospects on social media can improve your lead-generation efforts.

Hospital beds are a brutally concrete resource. When they're full, surgeries get delayed, hallways become overflow wards, and ...

Discover research-backed strategies to prevent panic selling in cryptocurrency trading, addressing emotional triggers like ...