The media tech lead argues AI agents will upend media buying, data strategy and the adtech ecosystem faster than programmatic ...

The MRC isn't aiming to force every platform to use the same auction playbook – but they do have to adopt some controversial ...

Moderated by IAB chief executive David Cohen, the session assembled 11 former board chairs alongside incoming chair Alison ...

Section 54F exemption applies if house is bought 1 year before or 2 years after sale. Exemption claimable even if house is funded by home loan, not just sale proceeds Section 54F can be claimed for ...

Bitcoin (BTC/USD) is recovering and trading near $78,406 as it works to stabilize after a large $2.5 billion liquidation. Binance began rebalancing its treasury by buying $100 million in Bitcoin ...

Programmatic advertising has long been essential to publisher revenue. Unfortunately, it has also posed a challenge to user experience. However, ...

Zepbound works by mimicking the action of two hormones: glucose-dependent insulinotropic polypeptide (GIP) and glucagon-like peptide-1 (GLP-1). GIP and GLP-1 activate certain receptors (binding sites) ...

Discover 5 publicly traded ad companies listed on U.S. exchanges, plus risks, trends, and whether they belong in your ...

We must be careful not to trade the gravitas of our presence in the public space for a narrow, lower-funnel "measurement ...

When homeowners take out a new mortgage or refinance an old one, there’s a good chance it ends up packaged up with other loans and sold to investors as bonds with U.S. government guarantees. That’s ...

Gold prices are surging to historic highs as investors seek safe-haven assets amid global uncertainty. Investors can buy physical gold as coins or bars, or hold it in a tax-advantaged Gold IRA. When ...

Tatari, the leading convergent TV advertising platform, today announced that four of its clients, Ro, Manscaped, Tecovas, and Life360, will advertise during Super Bowl LX. Bringing four advertisers to ...