Big data analytics give businesses the opportunity to get ahead by thinking and acting dynamically. However, there’s a widely held misconception among small business owners that big data is suitable ...

Marketing used to rely a lot more on gut feeling. Creative directors would dream up campaigns over long lunches, and my team and I would blast messages to anyone who'd listen. We called it ...

Follow ZDNET: Add us as a preferred source on Google. If your computer desktop looks a little chaotic and you're noticing some performance slowdown, it might be time to do a cleanup. The best way to ...

ChatGPT is a lot simpler to use than you think, and there are many ways to make it work well for you. Amanda Smith is a freelance journalist and writer. She reports on culture, society, human interest ...

AI tech firms like Microsoft and Alphabet are deeply integrating AI across their products. AI companies' spending on data centers and chips is driving high capex rates. Investors should monitor AI ...

Interest in virtual reality business ventures is high. Learn about five virtual reality use cases and the pros and cons of virtual reality in business.