Emma Lembke joined Instagram when she was 12. The last of her friend group to sign up, she had sensed the appeal of the app in the gazes of friends; people who used to look at her now looked at their ...

Social media data is a gold mine of valuable insights that can guide strategies, bolster customer relations and inform competitive analysis. In this context, competitive analysis refers to evaluating ...

Mount Saint Vincent University provides funding as a member of The Conversation CA. Mount Saint Vincent University provides funding as a member of The Conversation CA-FR. Artificial intelligence (AI) ...