"Neutral-colored and frosted lipsticks were definitely the fan favorite for the ’60s to allow the eyes to do most of the ...

Lounge asked two celebrity make-up artists, Sushmita Vankar and Sévrine Perina, to share details behind the looks they ...

Ever question why certain makeup items seem to have been created specifically for you? It’s not simply a matter of color or ...

This popular "Love Island USA" season 7 star scored a coveted invite to Kylie Jenner's LA pop-up event, celebrating 10 years of Kylie Cosmetics.

With that said, we’ve rounded up 19 of our favourite Next-Gen Black creatives that you need to know about this Black History ...

Level up your Diwali gifting from luxe beauty to quirky treats; these festive picks will make you the ultimate gifting pro.

The retailer has launched The Tonal Hues Edit, which contains everything makeup enthusiasts need to create the ultimate ...

The results are in! Discover the winning beauty and wellness products of 2025 as chosen by ELLE Beauty Awards 2025’s expert jury and our community of beauty enthusiasts.

Lancôme invites you to embrace the spirit of the festival with its limited-edition Diwali gift boxes. These thoughtfully ...

PureWow editors select every item that appears on this page, and some items may be gifted to us. Additionally, PureWow may earn compensation through affiliate links within the story. All prices are ...

Win the ultimate wellness edit: one month’s free access to the Louisa Drake Method online platform (the celebrity trainer loved by A-listers), plus a - Competition ...

Get the ultimate glowing Diwali makeup look with South Asian skin solutions, and affordable beauty dupes for radiant festive ...